Do you Need a Digital Marketing Agency – here are 3 Ways to Know

Do you Need a Digital Marketing Agency – here are 3 Ways to Know

Asking for digital marketing help can be hard. Believe us when we say it though, in the long-term, it’s well worth it. Sometimes, a website will reach the limits of its usefulness sans agency, unable to generate further results. An experienced digital marketing agency can help make new customers, generate referrals, and build powerful momentum to get your site visible to your target audience. If you’re thinking about hiring a digital marketing company, see if you fit any of these 3 comments.

Your website is not getting you any new business.

The purpose of a website is multi-fold. Firstly, it’s to provide information on key company details, products, services, and more. Secondly, it’s to sell. A website is like having an online business card. It’s always ready to be given out and a consumer can find it any time. If your website is not persuasive enough and it’s not growing your bottom line, it might be a sign you need a digital marketing agency to help. A healthy website knows how to present products and how to market its brand. A website should not be static like a brochure or a flyer. A website has got way more potential to it. Integrating it with social media, email, and other platforms in a fully-fledged digital marketing strategy might be just what you need to take things to the next level.

You’re not connecting with existing customers.

If you don’t have an ongoing email subscriber list, a set of social media accounts, or a website that’s culling together leads, you may be losing not only the possibility of new customers but your current crop of customers as well. A website should be a hub around which your online presence is built. Current customers should feel cared for. As a website, you need to reach out occasionally, provide them with rewards for their loyalty, and give them reason to return. Ideally, you want to turn one-time customers into long-term ones that make regular return visits. Subsequently, if you build a healthy rapport with your clientele, that could lead to word-of-mouth referrals between friends, family members, and colleagues.

You’re not seeing yourself in Google search results.

If you’ve built a website for yourself and it’s not showing up on Google in top placements, you may wish to seek assistance through a digital marketing agency. Search out your products and services, search local keywords, and add in more general keywords. See where you rank. If you’re not showing up at least on page one, that’s a problem. If less relevant competitors are ranking above you on keywords, that’s something that a digital marketing agency can fix. Search engine optimization (SEO) is a huge component of digital marketing that an agency can help with. So if you feel as if your website is disappearing deeper into the pages of search results and you don’t know how to pull it up to the front, seek out an agency for results.

In today’s fast-paced, digital world, hiring a digital marketing agency can be a great way to expand your business and maximize your marketing budget. If you feel your website is not reaching its full potential or as if something in your business is broken, now’s the time to make the call. For real results, speak with a representative at Unlimited Exposure today.