7 Best SEO Tools in 2019 to Help Boost your Organic Search Engine Rankings

7 Best SEO Tools in 2019 to Help Boost your Organic Search Engine Rankings

To small businesses, organic traffic is highly valuable and key to sustaining a website’s growth. Investing in the right SEO tools in 2019 can help support your organic search engine marketing strategies. These are some of the best SEO tools to use for things like keyword research, search engine traffic analysis, competition analysis, and link building.

Moz Link Explorer

Moz Link Explorer serves to identify issues that exist in your website’s structure. For example, Link Explorer can see whether all your links are being indexed by Google, how backlinks could be impacting your domain score, and what your competition’s link structure is like. When it comes to SEO link building, this tool is almost essential!

SEMrush

Keywords are what drives traffic to your website. SEMrush is a great SEO tool which helps to track traffic from paid advertising, social media, and desktop and mobile platforms. SEOrush is also an amazing SEO keyword research tool which allows you to analyze search volume, potential, difficulty, and the competition. It can also recommend long-tail and related keywords to help expand your traffic.

Google Keyword Planner

Google Keyword Planner is free to anyone with a Google account. Although very basic, this application will help with two things – finding keywords and identifying metrics. See amount of monthly searches, cost per click estimates, and more. This is a great SEO tool to help estimate associated costs with a paid campaign.

Ahrefs

Ahrefs is one of the most comprehensive tools you will find online relating to SEO audits. Ahrefs crawl pages of your website, creating an automated report outlining overall site health, how external and internal links are working, and identifying slow loading pages, 404s, and broken pages. Ahrefs will also look at content quality, analyzing if there’s any duplicate content among other elements which could negatively impact your overall SEO standing.

Ubersuggest

Ubersuggest is a program that gathers valuable keyword data and information related to a domain. Ubersuggest duplicates a lot of the features of Google’s Keyword Planner however an advantage is that you can enter in any URL and immediately see a site’s organic performance. Identify their backlinks, keywords, and an estimate on traffic volume.

Keyword.io

Another SEO keyword research tool to enter on our list, the primary advantage to Keyword.io is users can analyze keyword performance on platforms outside of Google as well, such as YouTube, Amazon, Alibaba, and Wikipedia. If you’re doing some SEO-based organic keyword implementation outside of Google, this might be where you want to look.

Google Search Console

The last entry on our list is one of the most valuable. If you’ve not yet, get set up with Google Search Console. Using this program, you can measure the SEO traffic you’re getting. You’ll see what content is performing and what keywords are working. Everything you want to know about your SEO click-through rate can be found in Google Search Console.

As a growing website, SEO is a low-cost investment that has the potential to build you real, long-term momentum. Considering the price of PPC marketing, a healthy SEO strategy can be your best bet and most cost-effective in increasing the audience. Connect with an SEO expert today at Unlimited Exposure and let’s begin working towards your next campaign. We’ll help set you up with all the best SEO tools ensuring we have the ultimate keyword research in place, alongside traffic measurements, competition analysis, and website auditing. Join us today!